{"id":108734,"date":"2025-03-24T12:40:00","date_gmt":"2025-03-24T10:40:00","guid":{"rendered":"https:\/\/noo.ee\/?p=108734"},"modified":"2025-05-19T12:41:23","modified_gmt":"2025-05-19T09:41:23","slug":"ziema-mainijusi-pateretaju-iepirksanas-paradumus","status":"publish","type":"post","link":"https:\/\/noo.ee\/lv\/zinas\/ziema-mainijusi-pateretaju-iepirksanas-paradumus\/","title":{"rendered":"Ziema main\u012bjusi pat\u0113r\u0113t\u0101ju iepirk\u0161an\u0101s paradumus"},"content":{"rendered":"\n<p>Saska\u0146\u0101 ar viet\u0113j\u0101 ar m\u016bsu jaun\u0101kajiem statistikas datiem \u0161aj\u0101 ziem\u0101 \u012bpa\u0161i popul\u0101ra k\u013cuvusi aukst\u0101 ga\u013ca. At\u0161\u0137ir\u012bb\u0101 no iepriek\u0161\u0113jiem gadiem galerta p\u0101rdo\u0161anas apjomi nav samazin\u0101ju\u0161ies ar\u012b pavasar\u012b.<\/p>\n\n\n\n<p>\u201ePiem\u0113ram, Omes aukst\u0101 ga\u013ca p\u0113c pa\u0161reiz\u0113j\u0101s p\u0101rdo\u0161anas dinamikas sprie\u017eot, var\u0113tu p\u0101rsp\u0113t p\u0101rdo\u0161anas rekordus ar\u012b vasar\u0101,\u201d ar smaidu koment\u0113 N\u00f5o Lihat\u00f6\u00f6stus padomes priek\u0161s\u0113d\u0113t\u0101js Simmo Kruust\u00fcks. \u201eIepriek\u0161\u0113jos gados galerta pat\u0113ri\u0146\u0161 mart\u0101 bija gandr\u012bz nulle, bet \u0161ogad tas pat p\u0101rsniedz febru\u0101ra kop\u0113jo p\u0101rdo\u0161anas apjomu \u2013 un tie ir patie\u0161\u0101m lieli skait\u013ci.\u201d<\/p>\n\n\n\n<p>Popul\u0101r\u0101 Omes aukst\u0101 ga\u013ca 500 g iepakojum\u0101 p\u0101rdo\u0161anas apjoms mart\u0101 ir pieaudzis par vair\u0101k nek\u0101 540% sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113jo gadu, febru\u0101r\u012b \u2013 par vair\u0101k nek\u0101 60%, bet janv\u0101r\u012b \u2013 par vair\u0101k nek\u0101 140%. Kop\u0113jais pieaugums no pag\u0101ju\u0161\u0101 gada oktobra l\u012bdz \u0161\u012b gada martam sasniedz vair\u0101k nek\u0101 95%.<\/p>\n\n\n\n<p>\u201eGalerta sezona \u0161ogad s\u0101k\u0101s \u013coti agri \u2013 jau pag\u0101ju\u0161\u0101 gada oktobr\u012b, kad p\u0101rdo\u0161anas apjoms pieauga par 27,5% sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113jo gadu,\u201d st\u0101sta Simmo Kruust\u00fcks. \u201eKopum\u0101 galerta produktu grupas p\u0101rdo\u0161anas apjoms no oktobra l\u012bdz martam ir pieaudzis par vair\u0101k nek\u0101 15%. Gr\u016bti atrast vienu konkr\u0113tu iemeslu, bet, iesp\u0113jams, tas ir Omes aukst\u0101s ga\u013cas ieg\u016btais apbalsojums, cenas un citu kvalit\u0101tes attiec\u012bba. Ta\u010du noteikti \u0161eit atspogu\u013cojas ar\u012b struktur\u0101las p\u0101rmai\u0146as ekonomiskaj\u0101 vid\u0113.\u201d<\/p>\n\n\n\n<p>Pat\u0113ri\u0146\u0161 saglab\u0101jas ar\u012b uzkodu produktu kategorij\u0101 (oktobris\u2013marts pieaugums par vair\u0101k nek\u0101 9%), kas liecina, ka pat\u0113r\u0113t\u0101ji joproj\u0101m ir gatavi izm\u0113\u0123in\u0101t jaunus un inovat\u012bvus produktus. Ziemas sezon\u0101 pieaugumu uzr\u0101d\u012bja ar\u012b nageti un citi malt\u0101s ga\u013cas produkti (kotletes, \u0161niceles), kuru popularit\u0101tes pamat\u0101 ir lieto\u0161anas \u0113rtums un pievilc\u012bga cena \u2013 p\u0101rdo\u0161anas pieaugums no oktobra l\u012bdz martam p\u0101rsniedza 17%. Kruust\u00fcks piebilda, ka N\u00f5o Lihat\u00f6\u00f6stus produktu vid\u0113j\u0101s cenas ziemas period\u0101 samazin\u0101j\u0101s par vair\u0101k nek\u0101 4%. \u201eEsam pie\u0146\u0113mu\u0161i strat\u0113\u0123iskus l\u0113mumus un konsekventi ieguld\u012bju\u0161i ra\u017eo\u0161anas digitaliz\u0101cij\u0101, lai no savas puses mazin\u0101tu pievienot\u0101s v\u0113rt\u012bbas nodok\u013ca pieauguma ietekmi uz pat\u0113r\u0113t\u0101ju iepirkumu groza izmaks\u0101m.\u201d<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Saska\u0146\u0101 ar viet\u0113j\u0101 ar m\u016bsu jaun\u0101kajiem statistikas datiem \u0161aj\u0101 ziem\u0101 \u012bpa\u0161i popul\u0101ra k\u013cuvusi aukst\u0101 ga\u013ca. At\u0161\u0137ir\u012bb\u0101 no iepriek\u0161\u0113jiem gadiem galerta p\u0101rdo\u0161anas apjomi nav samazin\u0101ju\u0161ies ar\u012b pavasar\u012b. \u201ePiem\u0113ram, Omes aukst\u0101 ga\u013ca p\u0113c pa\u0161reiz\u0113j\u0101s p\u0101rdo\u0161anas dinamikas sprie\u017eot, var\u0113tu p\u0101rsp\u0113t p\u0101rdo\u0161anas rekordus ar\u012b vasar\u0101,\u201d ar smaidu koment\u0113 N\u00f5o Lihat\u00f6\u00f6stus padomes priek\u0161s\u0113d\u0113t\u0101js Simmo Kruust\u00fcks. \u201eIepriek\u0161\u0113jos gados galerta pat\u0113ri\u0146\u0161 mart\u0101 [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":108735,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[114],"tags":[],"class_list":["post-108734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zinas"],"acf":[],"_links":{"self":[{"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/posts\/108734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/comments?post=108734"}],"version-history":[{"count":1,"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/posts\/108734\/revisions"}],"predecessor-version":[{"id":108736,"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/posts\/108734\/revisions\/108736"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/media\/108735"}],"wp:attachment":[{"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/media?parent=108734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/categories?post=108734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/noo.ee\/lv\/wp-json\/wp\/v2\/tags?post=108734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}